The Merchants of Cool
- Odun: 2001
- Orilẹ-ede: United States of America
- Oriṣi: Documentary, History, Music
- Situdio:
- Koko-ọrọ: media, marketing, advertising
- Oludari: Barak Goodman
- Simẹnti: Douglas Rushkoff, Christina Aguilera, Greg Berlanti, Jessica Biel, Adam Carolla, Fred Durst